Websites for insurance brokers, underwriting agencies and insurtechs
Specialist cover deserves a specialist website: one that explains the policy plainly, satisfies compliance, and captures the right enquiry for the right line. Built in a week, at a fixed price, by a team that has done it for prestige motor, broking and workplace risk.
- From $15k, fixed
- Live in seven days
- You own everything
Who this is for
Brokers, underwriting agencies, specialist lines and insurtechs whose buyers compare three tabs before they call anyone.
- Insurance brokers whose website undersells the advice they give
- Underwriting agencies launching or relaunching a specialist line
- Prestige motor, construction, professional risk and other specialist lines that need their own pages
- Insurtechs that need a credible front door before the product is finished
- Workplace risk, WorkCover and injury management services sold to employers
The job of the website
What an insurance website has to do
An insurance buyer is comparing. They have three tabs open, they are reading the cover and the exclusions, and they are deciding who to trust with something that matters. Clarity wins that comparison; so does a form that asks the right questions.
- 01
Explain the cover plainly
What is covered, what is not, and who it is for, in the language the buyer uses rather than the policy wording. A page per line, so the prestige motor buyer and the builder never land on the same generic page.
- 02
Treat compliance as a design constraint
Financial Services Guide, Product Disclosure Statement and Target Market Determination links, the AFSL or authorised representative statement, the general advice warning: all placed where they need to be read. We build the pages; you and your compliance team supply and approve the wording.
- 03
Make the enquiry the product
Quote and enquiry forms that ask what the line needs to know, route to the right broker, and send the data only to your systems. A good form is the difference between a lead and a phone tag.
- 04
Earn trust fast
Named people, the claims story, the underwriters you place with, and reviews, laid out so the buyer stops comparing.
Websites
What we build for insurance
From a single specialist line to a full brokerage site with a page per product.
The brokerage website
Services, industries, lines, people, claims and a clear path to a quote. Structured so each line is found on its own terms.
Product and line pages
A dedicated page, or a dedicated site, for a specialist line: prestige motor, construction, professional risks, cyber, or whatever you write that others will not.
Quote and enquiry flows
Multi-step forms that qualify by line, integrate with your CRM or broking platform, and satisfy your privacy obligations.
Claims and policy information
Claims lodgement paths, policy documents and plain-language guides that reduce the calls your team takes and rank for the questions your customers ask.
AI solutions
AI solutions for insurance businesses
Built on your approved documents, inside your systems, with the source shown.
Enquiry triage
Inbound quote requests pre-qualified against appetite and routed to the right broker with a summary attached, so the first call is a real conversation.
Policy Q&A
An assistant that answers customer and staff questions from your own approved product documents only, with the clause it relied on shown. No general internet answers, no invented cover.
Renewal and follow-up drafting
Draft renewal reminders and follow-ups from your policy data for a broker to review and send, cutting the admin without taking the broker out of the loop.
Selected work
Live sites, each built in a week
Three insurance websites and a workplace injury service, each briefed on a Monday and live within the week: a prestige motor brokerage, its dedicated Mercedes-AMG G63 line, a broking firm that writes the risks others will not, and its employer-facing injury response service.
In a client’s words
Working with the team on our new website was an outstanding experience. They listened to our ideas, provided valuable guidance, and brought our vision to life better than we could have imagined. The entire process was smooth and stress-free, and the finished result perfectly represents our business and values. Their attention to detail, creativity, and communication throughout the project was exceptional. We would happily recommend them to anyone looking for a high-quality website and outstanding customer service.
The week
How the week runs
Briefed Monday. Live by Sunday. Here is what happens in between.
- 01Monday
Brief and strategy
A half-day workshop: who the site is for, what expensive problem you solve, what a lead is worth and what has to be true by Sunday. Sitemap and message agreed by the end of the day.
- 02Tuesday
Structure and words
Page structure and a first draft of every page, written from the workshop, your existing material and the way your buyers actually search.
- 03Wednesday
Design
Design on the real content, on real screens. You see the homepage by the end of the day, not a mood board.
- 04Thursday
Build
Every page built, forms wired to your inbox or CRM, the CMS in place so you can change a headline without calling us.
- 05Friday
Review
You walk through the site with us. Changes go on one list, and the list gets done.
- 06Saturday
Finish
Revisions, performance, accessibility, structured data, redirects and analytics. The unglamorous work that decides whether a site gets found.
- 07Sunday
Live
On your domain, in your name, with the repository, CMS and hosting accounts all owned by you from day one.
The terms, in plain words
What every build includes
From $15,000 ex GST, fixed
One price for everything in the scope, quoted before the week starts. Nothing on an hourly rate.
You own everything
Repository, content, CMS, hosting and domain in your name from day one. Nothing licensed back to us.
Built to a standard
WCAG 2.2 AA on every page, Australian hosting, and a Lighthouse mobile performance score of 90 or better at launch.
Your data stays yours
Enquiry data goes only to your systems. We store none of it.
One senior point of contact
A founder leads every build and is the person you deal with, not an account manager and not a ticket queue. Professional indemnity insurance held, certificate on request.
Watched after launch
Defects fixed, redirects and rankings checked against the pre-launch crawl, and one analytics read-out in the first thirty days.
FAQ
Questions insurance clients ask us
How much does an insurance broker website cost?
Websites start from $15,000 ex GST, fixed. We quote the exact figure before the week starts, based on the Monday brief, and nothing is billed by the hour. A brokerage website with a page per line and a quote flow is a single week's build; a dedicated site for one specialist line is smaller. Ask and you will have a figure within a business day.
How long does it take to build an insurance website?
Seven days from the Monday brief to a live site on Sunday. Compliance review happens on Friday alongside your own review, so the wording your compliance team approves is the wording that goes live.
Can you handle AFSL, FSG, PDS and TMD requirements?
We build the pages and place the documents and statements where they need to be read: the AFSL or authorised representative statement, the general advice warning, the Financial Services Guide, Product Disclosure Statements and Target Market Determinations. You and your compliance team supply and approve the wording; we do not write legal or regulatory copy.
Can you build a separate page or site for each product line?
Yes, and we recommend it. A prestige motor buyer, a builder and a professional looking for indemnity cover search differently and read differently. A page per line, or a dedicated site for a flagship line, is how each one is found on its own terms. The Mercedes-AMG G63 site we built for Supercar Insurance is exactly that.
Do you integrate with our quoting platform or CRM?
Forms deliver wherever you tell us on Monday: an inbox, a CRM, a broking platform with a form endpoint, or a webhook into something bespoke. Enquiry data goes only to your systems; we store none of it.
Why choose 7 Days To Launch for an insurance website?
We have built for prestige motor, broking and workplace risk, so the compliance shape and the enquiry flow are not new to us. A strategy session before any design, a fixed price, a seven-day build, a single senior point of contact, and AI solutions on the same foundation when you are ready for them.
Who owns the website and the enquiry data?
You own the website, the content, the CMS, the hosting accounts and the domain from day one. Enquiry data is delivered to your systems and we keep no copy.
Start your brief
Brief us on the brokerage or the line
Tell us the lines you write, what the site has to do and where enquiries need to land. We reply within one business day.
- Websites from $15,000 ex GST, fixed. The exact figure comes with the reply.
- A reply within one business day, from Michael, not a form robot.
- A thirty-minute call to hear what the site has to do.
- A fixed-price scope, sent as a web page with a version number.
- Kick-off on the next available Monday, held for you. We take four studio builds a month.